Stylmark Appoints Shane Vail as Vice President of Sales and Marketing

Taps Smart Candle founder to lead marketing, sales efforts

Stylmark, Inc. announced that Shane Vail has joined the company as vice president of sales and marketing. Vail joins Stylmark after founding Smart Candle, a globally recognized, market-leading brand in flameless candles and LED lighting products.

Vail has more than 20 years of experience in global sales and business development. He is an accomplished sales leader with a solid background in business development, sales management, product innovation, and business ownership. Before founding Smart Candle, Vail was the director of sales for Rasmussen Import Company.

“Shane brings a value orientation that is in line with Stylmark’s core values,” says Kevin Hogan, president of Stylmark. “He also has extensive experience in creating demand, managing sales, marketing, and customer service for Smart Candle, a company he co-founded, as he stewarded that company from $0 to $40 million in revenue,” added Hogan.

“I am very excited to join the Stylmark team,” said Vail. “After Smart Candle, I was looking to work for a company with great products and a commitment to customer service. Stylmark is a top-notch organization, and I am excited for the chance to contribute to its future success. I like the fact that as an employee-owned company, there is a total team effort and a strong sense of pride in what goes out the door.”