Successful companies are
innovative, responsible
and continually look for
new ways to serve their customers.
These keys are at the center of the
burgeoning partnership between
Carnegie and Resolute Lighting—
a partnership that has resulted
in the development of two new
lighting lines, Prosperity and
Smith. The lines marry Carnegie's
proven Xorel® fabric with the lighting
design creativity of Resolute.
Heather Bush, executive vice president of
creative for Carnegie, says that developing a
translucent version of Xorel several years ago was
an important step toward working with a lighting
manufacturer.
"Our clients are very creative, and we noticed
that they were wrapping Xorel on panels that were
then backlit," Bush says. "We began working on a
translucent version of the product in response to the
opportunity we identified."
Bush notes that textiles
have always been used in
lighting, but she believes
that Xorel offers a unique
language—described as "modern and techy"—that
is especially appealing foruse in lighting design. In addition, she says that
the beauty of the yarns and weaves, and the
line's range of colors translates into numerous
design options.
Individuals who are not familiar with the
product will likely be impressed with Xorel's
breadth and the thought that goes into the
woven textile. Company personnel employ a
variety of techniques to produce the material
in creative ways, including jacquard weaving,
embossing, embroidery and graphic printing.
These techniques, as well as other approaches
yet to be developed, will be incorporated in
both the Prosperity and Smith lines.
Both lines take advantage of the complete Xorel
collection by offering more than 70 shade color
and pattern options. Everything from soft greens
and beige to vibrant reds and multiple patterns
are available. Customers wanting to be more
inventive can also request custom colors with a
minimum order of ten units.
Prosperity, an entirely new lighting concept,
blends beauty with function. While the line is
appropriate for use in any setting, the target markets
include hospitals, hospitality and other spaces
where traffic is heavy. The light source is totally
enclosed, and both the hanging and wall-mounted
units feature beautiful light diffusion.
Smith is a conversion of Resolute's David line
and has a slightly more modern feel. Available
designs include a range of configurations for
pendants, sconces, floor and table units. Numerous
style options, coupled with a range of Xorel fabrics,
means that clients can quickly create a look that
is all their own.
Both companies have indicated that the collaboration
and initial response to the resulting products
has been very positive. Bush credits Remona
Teague, vice president of sales for Carnegie, with
introducing the leaders of each company more
than a year ago. It quickly became apparent that a
partnership was a good idea.
"Resolute is a spirited company and our collaboration
with them was very natural," Bush says. "Like
us, their leadership is very hands on and creative,
and the corporate philosophies of our companies
are very similar."
All of Resolute's manufacturing is done in the
United States, both in Seattle, Wash. and Rockford,
Ill. Major component and material suppliers for
manufacturing the Prosperity line are located within
a 60-mile radius of the factory in Rockford, a
former machine tool capital. According to Douglas
Varey, Resolute's founder, "Our manufacturing
director had lived in the area and believed that
there was an opportunity for us to invest in the
community while benefitting from market conditions.
Locating our manufacturing in Rockford
was a wise decision from both a business and
community perspective."
The focus on responsibility that is part of the
collaboration is very important, Varney says. "The
people at Carnegie seemed very nice when we first
met, and that has proven to be true. They share
our commitment to sustainability, to giving clients
something special and to responsible community
stewardship."
Varey adds that Xorel's environmental properties
have been very attractive to Resolute. "The shades
manufactured from Xorel are Crade to Cradle Silver
certified and have achieved Indoor Advantage Gold
certification from SCS," he says. "The rings on the
lights are stainless steel and do not have a second
finish. From an environmental perspective, we feel
very good about the products."
With both companies suggesting that even
more distinctive products are planned for the
future, and that custom work will be an integral
component of the partnership moving forward,
the future for Carnegie and Resolute looks bright
indeed.
Janet Wiens is a freelance writer based in Memphis, TN.
She was formerly a marketing manager for HNTB and
now works with industry clients to address their marketing
and public relations needs. She can be reached at jwiens@bellsouth.net.