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Madrid Receives Prestigious Green GOOD DESIGN Award


DUBLIN – The city of Madrid is full of surprises. If the complexities of today’s urban life with large cities full of historical and modern buildings and a busy metropolis of high density neighborhoods and bustling urban traffic are to be avoided for the pristine countryside and open rural spaces, think again. Madrid is full of abundant huge green parks, magnificent tree-lined boulevards, flowers, emblematic greenscrapes, vertical gardens, a boating lake, and an enormous sprawling parkland making the capital of Spain one of the world’s leading examples of urban beautification and a Green Renaissance in our 21st century.

“The city of Madrid is one of the ‘greenest’ cities on our planet,” states Christian Narkiewicz-Laine, museum president, The Chicago Athenaeum: Museum of Architecture.

Founded in Chicago in 1950 by architects Eero Saarinen and Charles and Ray Eames, GOOD DESIGN is the world’s oldest and most significant global program that awards the best of the best design in terms of visionary products and environments.

Every year, thousands of leading industrial and graphic design firms, manufacturers, and leading Fortune 500 companies vie for this prestigious award worldwide. The familiar GOOD DESIGN logo, a circle inside a square, designed by Chicago graphic designer, Mort Goldsholl in 1950, is one of the world’s most visible and highly recognized public branding marks.

In 2008, The Chicago Athenaeum and The European Centre added a “Green” edition to this historic Awards Program as a way to emphasize and promote the best new products and environments that are leading today’s “Green Revolution” in order to make a public education statement about the importance of sustainability for consumer product design and our global architecture.

For 2010, the Green GOOD DESIGN Awards recognize cities, governments, organizations, research, programs, and people who are blazing a new path toward a sustainable environment together with new products, buildings and landscape and urban planning projects.

The Green GOOD DESIGN Awards are decided by The European Centre’s International Advisory Committee, which is comprised of European leaders in the design industry, manufacturing, and in architecture.

Subsequent Green Awards (more than 100 in all) for 2010 in the categories of industrial and product design, architecture, landscape architecture, and urban planning are to be released by both institutions by the end of this month.

This year, Green GOOD DESIGN Awards were given to the City of Madrid and products, designs, ideas, buildings, and urban planning projects from more than 31 nations.

The Green GOOD DESIGN Award will be presented to Mayor Ruiz-Gallardón at The European Prize for Architecture Black-Tie Dinner on November 5, 2010, during both institutions’ “The City and the World: Madrid Symposium,” which runs from November 4-7, 2010.

For more information about the Green GOOD DESIGN Award or “The City and the World” symposium, contact Kieran Conlon at The European Centre’s Dublin office at